Einsteinium
Deliverables
Brand Identity
Market Research
Advertisements
Packaging
Motion Advertisement GIF
Project Overview
Einsteinium is a branding project inspired by the chemical element. While its purpose was to aid scientific research, its design also aimed to appeal to a modern audience.
Enviornmental Advertising
The advertising campaign captured the brand by having sleek trendy settings showing a futuristic landscape.
Social Media Advertising
The social media advertising sought to invite viewers to imagine themselves using the product.
Physical Packaging
When designing physical packaging for Einsteinium, it was vital to emphasize the information showing the risk of the product due to its radioactivity.
Motion Ad
This ad was a demo of Einsteinium allowing viewers to immerse themself in the futuristic world.